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Your Business Details
Welcome to the beginning of our work together
Part 1 - Your Business Details
What is the story behind your business?
What brought you to where you are now? What have been major milestones?
What services and/or products does your business provide?
Why does your business do what it does?
How do you describe your business to prospects?
How do you want to position yourself in the market?
How do you price compared to competitors?
How does your business stand out from its competitors? Why do your customers choose you?
What companies or competitors do you aspire to be like? What makes them special?
Who are your key or ideal customers?
What is their profile - demographic, location, spending profile? What are their problems, needs, and wants? Do you have any market research that you can share?
Great stuff, you're rolling. On to part 2.
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